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Jan. 19, 2023

182: Being “me” focused during sales calls is slowly killing our connection with prospects

Talking about ourselves too often is a scourge of cyber security sales teams and their output in cyber security.  It is slowly killing the connection they are trying to make with their prospects.

In this episode learn:

  • Why it is natural to be thinking that way
  • Examples of websites that are “me” focused
  • Examples of websites where they are focused on the prospect
  • How you can change your mindset

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You might also like the following:
179: 13 sales mistakes founders make
171: Outbound is broken
161: 5 ways to reduce the chaos in startup selling

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