It takes someone special to buy from an early startup. There are at least 55 reasons why a person and a company shouldn’t take the risk! But many do because they have innovators and mobilizers.
In this episode, learn:
Support the show
- What are a innovators and mobilizers
- Why do we need them in every deal
- How to test if the people you are working with are either of them
- How to have the conversation early in the sales cycle so you don’t waste time on a deal that will never happen